Visualization of EyeTracking data - Heatmap generator

Johan Tidén and Matteus Klich

Abstract

Eyetracking is a technique developed to register a persons eye movements. The data collected from an eyetracking session is a set of points on a plane, on which the person has looked at. When large amounts of data have been collected, the simple dot representation of the data is not sufficient to recieve a good overview of the result. The need for a better data representation therefore arises.

This report presents a model for a heatmap generator. Each point is given radial mass, where the highest mass is in the center of the point. Each value is then translated into a color and an alpha value.

An implementation of the model has been made in C# and the results are described and discussed in the report.